The Relationship Between The Big Five Personality Psychology Essay

The Relationship Between The Big Five Personality Psychology Essay Personality traits as the characteristics of a person with consistent patterns of behaviour are undoubtedly playing a significant role in determining a students success in pursuing his or her tertiary education. Therefore, this research aims to investigate and examine the effects of personality traits on the students performance in UTAR Kampar Campus, Perak, Malaysia. As proposed by Costa and McCrae (1992), the Big-Five Personality Traits model has been used in this study whereby the model categorizes humans personality into five factors, namely the Conscientiousness, Agreeableness, Openness to Experience, Extraversion, and lastly Neuroticism. Target population for this research is approximately 408 students and a questionnaire encompassing 3 sections was presented to the respondents. The study subjects were 200 accounting students in UTAR Kampar Campus. For data analysis, the Pearson Correlation Analysis and Multiple Regression Analysis are adopted to determine the relationships bet ween the variables. Overall, completion of this study will provide a guideline as to which traits would be favourable for students to harness so as to achieve better results in tertiary education. Lastly, this study also confirmed the validity and reliability of the Big-Five Personality Traits model as proposed by Costa and McCrae (1992). CHAPTER 1: INTRODUCTION 1.0 Introduction This chapter gives a general idea of this research, where it comprises of seven sections. The research background briefly explains what are personality and students performance. The problem statement is addressed in the second section. Research objectives and research questions are also highlighted in this chapter and lastly, significance of the study, outline of chapter, and conclusion is followed by. 1.1 Research Background When someone talks about students performance, what is it actually refers to? Past studies broadly defined students performance as a pedagogical terminology used to determine learners achievement in formal education while to measure a students performance is only by examinations (Tope, 2011). Apparently, it gives rise to the question of whether what is the definite measurement of it? Is examination the only way to measure a students performance? Does the employers nowadays only concern about students academic achievement? While most employers actually view that way, it would be unfair to only compare a persons past achievement in a sole aspect. Nonetheless, some employers nowadays are different whereby they perceive that a successful student should include academic success, secured position in career field, and ability to apply knowledge and skills in real life (Dean, 1998). Therefore, quantitative measurement such as Grade Point Average (GPA) may not be the only factor to determine a students performance whereby other qualities such as communication skills, leadership, and team performance should also be considered (Sansgiry, Bhosle Sail, 2006). Due to aggressive competitions in business world, employers demand higher requirements in fresh graduates (Maurin, Thesmar Thoenig, 2002; Koda, Yuki Hong, 2011). The criterion includes time management, teamwork and leadership ability (Weligamage Siengthai, 2003). Students possessing such skills are definitely in a better position of securing job opportunities. Therefore, higher attention should be placed on graduate students personality as it affects their employability which in turn influences unemployment rates in Malaysia (Ismail, 2011). On the contrary, when people talks about human personality, what is the first thought that comes into your mind? Most people think that it is the different attitudes or habits that each individual possess. This is known as the individual differences or national characters that differentiate people (Mooradian Swan, 2006). Previous studies clarified that there indeed exist differences in individuals attitude from different countries (Lynn Martin, 1994). A simple example of this is where some people would tend to be more sociable and talkative, and some would be the exact opposite (Wilt Revelle, 2008). Such difference would somehow cause different outcomes in ones education with their future career at stake. While it is difficult to completely define the term personality, Pervins study defined it as the characteristics of a person with consistent patterns of behavior (Saleem, Beaudry Croteau, 2011). Apart from that, recent studies presented that personalities can be branched out to other perspectives such as the biological model of the Big-Five personality traits (DeYoung, Hirsh, Shane, Papademetris, Rajeevan Gray, 2010), and the Dark Triad personality traits (Jonason, Webster, Schmitt, Li Crysel, 2012). Personality is becoming an important factor in various situations (Caspi, Roberts Shiner, 2005) where at working place, a right personality allow workers to interact well with colleagues and clients thus expanding their network span; at university, students are more sociable thus studies in a comfortable environment (Bester, 2007). Furthermore, many human-made issues and criminal cases can be related to the decline in ones personality, in other words, lacks of Personality Development (PoliÃ…Â ¡enskà ½, 2006). Then, Jinnie (2011) stated that a person with good personality will enhance his or her communication skills and anger management. Meanwhile, in managements perspective, a positive personality will aid in clearing workers negative conditioning, anxiety, and depressions in solving problems (Morton, 2011; Brunello Schlotter, 2011). Therefore, personality is an important determinant of career choice (Holland, 1976). In relation to students performance at school or university, prior studies have identified the five personalities that affect students behavior where this in turn affects their performances. In this case, the Big-Five personality model is an effective way to predict an individuals behavior as it has been widely used and proved to be convincing (Noftle Shaver, 2006; Robbins, 2007). 1.2 Problem Statement Students performance has been a questionable factor on the employability of fresh graduates and how well are they satisfying the qualities that the employers looking for (Marshall, 2010). According to Department of Statistic in Malaysia, unemployment rate among fresh graduates has been rising from 2.6% in 1996 to 3.1% in 2011. The Prime Minister of Malaysia also indicated that the highly skilled workforce in 2010 is only 23% where this percentage is still far from the minimum requirement, compared with some of the developing countries (Ramakrishnan Yasin, 2011). In the past decade, there are various studies being carried out by the researchers to examine the effect of students performances using the Big-Five personality traits. Gray and Watson (2002) investigated the connections between personalities and sleep that have the combined effects on students academic outcomes in United States. According to Komarraju, Karau and Schmeck (2009), personality traits are important to improve students self-motivation in attaining higher academic honors. Besides, a study in Iran investigated that students distinct characteristic and personality is one of the variables that affect their academic achievement (Hakimi, Hejazi Lavasani, 2011). On the other hand, Taher, Chen and Yao (2011) studied the relationship between MBA students performance and their personality traits whereas Kalshoven, Hartog and Hoogh (2010) carried out a study on individual leadership skill and used only three out of five of the big-five personality traits (conscientiousness, agreeab leness, and emotional stability). However, there are still some deficiencies in the past empirical researches. The study in Gray and Watson (2002) only focuses on the universitys students in their country, therefore no firm explanations that the results of the past research are valid in Malaysia. Besides, Komarraju et al. (2009) pointed out that the personality of the students is being influenced by the environment as the research was conducted in various universities. In addition, Hakimi et al. (2011)s study is very limited due to the area of research were not conducted in Asia. This indicates that little study has been done on the students in Malaysia. Moreover, the study of Taher et al. (2011) also ignored the other aspects of students performance other than their scores and grades. Lastly, Kalshoven et al. (2010) did not include all of the Big-Five factors of personality traits in their research and this implies that the researchs results and measurements of personality traits may not be accurate. Therefore, this research is carried out to fill the gaps of past researches by investigating the personality traits as the one of the important factors that affects the several aspects of university students performance in Malaysia. 1.3 Research Objectives and Research Questions Table 1.1: Research Objectives and Research Questions Research Objectives Research Questions General Objective In general, this research aims to investigate and examine the relationship of personality traits on the students performance in UTAR. General Question Do personality traits relate to the students performance in UTAR? Specific Objectives To examine the relationship between conscientiousness and students performance in UTAR. To examine the relationship between agreeableness and students performance in UTAR. To examine the relationship between openness to experience and students performance in UTAR. To examine the relationship between extraversion and students performance in UTAR. To examine the relationship between neuroticism and students performance in UTAR. Specific Questions Is there any relationship between conscientiousness and students performance in UTAR? Is there any relationship between agreeableness and students performance in UTAR? Is there any relationship between openness to experience and students performance in UTAR? Is there any relationship between extraversion and students performance in UTAR? Is there any relationship between neuroticism and students performance in UTAR? Source: Developed for the research 1.4 Significance of the Study 1.4.1 Theoretical Perspective From an educational perspective, this research can serve as a basic guideline for future researchers as it is a modified research model in terms of measuring students performance qualitatively. This research also confirmed the previous theory of Five Factor Model of personality traits by Costa and McCrae (1992), thus adding credibility towards the theory. 1.4.2 Practical Perspective From country-wide perspective, students, as the citizens of Malaysia, developing their personality and improving their performance would boost overall capability and reduces unemployment rates in Malaysia as more students will be employed. From the industry perspective, findings from this research may contribute to the employer by providing the basic information on which type of employees personality is preferable. Although it may not be of huge importance, employers should not overlook this aspect in recruitment as employees with great personality will definitely enhance the organizations intellectual use of available human resources. 1.5 Chapter Layout Chapter One covers the introduction of this research which includes research background, problem statement, research objectives and questions, and lastly the significance of this study. Chapter Two explores the core theories by reviewing literatures of past empirical studies and developing theoretical framework and hypotheses. Chapter Three explains the research methodology adopted whereby it includes the research design, population and sampling procedures, data collection and analysis techniques, and variables and measurements. Chapter Four presents the analyzed data and results from the target respondents detailed in descriptive and inferential analysis, and scale measurements. Chapter Five briefly concludes this research as it summarizes the findings from this research and also providing implications, limitations, and recommendations for this research. 1.6 Conclusion This chapter has acknowledged the problem statement, research questions and objectives, significance of the study and the outline of the research project. In Chapter Two, it would then provide the relevant literature review. CHAPTER 2: LITERATURE REVIEW 2.0 Introduction The previous chapter has highlighted the introduction of this research project. This chapter will touch on the literature review of the research. Literature review provides a comprehensive review on the secondary sources of data done by previous authors or researchers such as books, journal articles, thesis papers, research projects, and reports. This chapter embodies five sections. Firstly, Section 2.1 is the review of literature whilst Section 2.2 reviews the prior empirical studies. Then, Section 2.3 shows the proposed theoretical conceptual framework. After that, Section 2.4 is the development of hypotheses. Lastly, Section 2.5 summarizes this chapter to provide a general understanding to the readers. 2.1 Review of the Literature Based on the prior researches, it has been widely accepted that the Big Five Personality Traits by McCrae and Costa (1992), and Digman (1990) can determine ones individual characteristics (Moghaddam, Peyvandi Wang, 2009). In this part, this research will define and explain thoroughly each of these traits to provide for the development of hypotheses for this research and lastly, relating each of them with the students performance. 2.1.1 Conscientiousness Conscientiousness is defined by John and Srivastava (1999) as individual differences in the propensity to be goal directed (Savelyev, 2012). According to Barrick and Mount (1991), traits of conscientiousness includes being dependable, responsible, and organized (Trinh, 2002). More specifically, individual who is measured as high in conscientiousness is determined and strong-willed (Bruck Allen, 2002). 2.1.2 Agreeableness According to Nettle and Liddle (2008), Digmans and Grazianos study suggested that agreeableness is associated to a persons warmth, friendliness and conformance with others. It is also supported by Janss and Rabinowitzs study where traits of agreeableness include unselfishness, friendliness and modesty (Bozionelos, 2003). Thus, people who is high in agreeableness is likely to get along well with others (Judge, Livingston, Hurst, 2011). 2.1.3 Openness to Experience Yamagatas study defined openness to experience as people who are intellectually curious (McCrae Sutin 2009) and individuals who are measured high in openness are curious for inner and outer world (Bruck Allen, 2002). Conversely, low in openness to experience usually have a narrow and common interest and likes to enjoy routine activities (Flynn, 2005). 2.1.4 Extraversion Traits of extraversion can be represented by sociability, assertiveness, and social dominance (Bozionelos, 2003). Judges and Wastsons study also supported that viewpoint as it refers extraversion to sociability (Chan, 2007). In other words, it is a tendency to search for stimulation and to enjoy mingling with other people. 2.1.5 Neuroticism Defined as a tendency to experience unpleasant emotions easily, neuroticism continuum ranges from calm and composed to nervous and anxious (Greenberg Baron, 2008). Eysenck (1967) defines that neuroticism accounts for a low tolerance for stress (Norris, Larsen Cacioppo, 2007). In other words, neurotic people respond poorly to environmental stress, and often interpret ordinary and minor situations as threatening and difficult (Hettema, Neale, Myers, Prescott Kendler, 2006). 2.1.6 The Relationship between the Big-Five Personality Traits and Students Performance Chamorro-Premuzic and Furnham (2003) indicated that conscientiousness has a strong direct positive relationship with students academic performance and this is also supported by many existing literatures (Conrad, 2006; Zyphur, Bradley, Landia Thoresen, 2008). However, some showed otherwise as a mediating factor exist (Conrad Patry, 2012). The trait is also able to influence a persons behavior which in turn affects their academic behaviors such as self-efficacy and learning styles (Bong, 2008). Additionally, Laidra, Pullmann and Allik (2006) studied the relationship of personality traits and general intelligence with the students academic performances. The study showed that Conscientiousness has a positive association with academic performance. H1: There is a positive relationship between conscientiousness and students performance. Farsides and Woodfield (2003) indicated that agreeableness is negatively correlated with absence for classes. Furthermore, high attendance in classes and seminars has a positive contribution on students performance (Arulampalam, Naylor Smith, 2008). Nevertheless, Nyugen, Allen Fraccastoro (2005) proposed that there was indirect relationship between agreeableness and students performance as the learning style is the mediating factor (Chamillard Sward, 2005). Students with this trait are able to interact and learn well with others especially in groups; thus, agreeableness also enhanced team cohesion which in turn affected their performance positively (Oneill Kline, 2008). Thus, agreeableness is positively correlated with students performance (Taher Jin, 2011). H2: There is a positive relationship between agreeableness and students performance. Duff, Boyle, Dunleavy and Ferguson (2003) revealed that openness has positive effects on learning approach (deep approach) and such approach is positively related to students performance. Learning approach plays an important role in linking the Big-Five traits with students performance (Cano Berben, 2009; Chamorro-Premuzic et al., 2006). This is further supported by Chamorro-Premuzic, Furnham and Lewis (2006). Furthermore, Furnham, Monsen and Ahmetoglu (2009) proposed that openness had significant relationship with students performance provided the mediator is deep approach. H3: There is a positive relationship between openness to experience and students performance. According to Furnham, Zhang and Chamorro-Premuzic (2006), extraversion can be recognized as a persons interpersonal and intrapersonal skills. Furthermore, extraversion is made up of two central components; affiliation which was having warm personal relationship and agency which was being socially dominant (Bono, 2004). In addition, the most common definitions of extraversion are ascendance and sociability (Mooradian Swan, 2006). Therefore, extraverted individual are more likely to have a desire to work with others and more confident in their ability to work effectively within a team structure. It is essential when an individual is joining a group study and will enhance student performance (Morgeson, Reider, Campion, 2005). In spite of this, students with high extravert personality prefer to be sociable and active in extra-curricular activities rather than focusing on their studies. Thus, students performance would be adversely affected. Chamorro-Premuzic and Furnham (2003) research ed on the relationship of personality traits and students academic performance at University College London and as a result, extraversion was negatively related with students academic performance. H4: There is a negative relationship between extraversion and students performance. Neuroticism may affect a persons ability resulting in poorer academic performance (Chamorro-Premuzic Furnham, 2006; Lievens, Ones Dilchert, 2009). As cited under Ahmad and Rana (2012), many neurotic students suffered higher percentage of failures in examinations because this trait shifts the students concentration away from study due to negative emotions. On the other hand, students who obtained high grades were less associated with anxious emotions (Al-Qaisy Khuffash, 2012; Al-Qaisy, 2011), this suggested students with high grades are good in managing their stress. Nevertheless, Poropat (2011) conducted a research about the use of personality in predicting academic performance and proved that there is significant negative correlation between neuroticism and academic performance. H5: There is a negative relationship between neuroticism and students performance. 2.2 Review of Relevant Theoretical Models 2.2.1 The Big-Five Personality The earliest founders of The Big-Five Theory are Tupes and Christal (1961) as they established the five factors of personality traits that we know today (Busato, Prins, Elshout Hamaker, 1999). Unfortunately, their study was published in an obscure Air-Force publication that was not read by many people, therefore the theory was not widely-known at that time (Locklair, 2011). According to Goldberg (1993), other early explorers of The Big-Five include Borgatta (1964) and Smith (1967) who continued the founders work. The first version of this theory is called  The Big-Five, introduced by  Warren Norman in 1963 (Boeree, 2006). The Big-Five Personality Traits is a comprehensive research which analyzes human personality together with their traits (Digman, 1990). Particularly, a five-dimensional personality traits model is proposed by McCrae and Costa (1992) after studying on the Five-Factor Model (FFM) and its applications. To further understanding humans personality, this study categorized humans personality into five main factors, namely the Conscientiousness, Agreeableness, Openness to Experience, Extraversion, and Neuroticism. FFM model dominated the personality field over the past two decades due to its famous recognition as a comprehensive description of personality traits and provided a major degree of convergence in the trait-factor analytic psychology (Nikolaou Robertson, 2001). This study has come across many researches about the Big-Five personality model. Thus, it shows that this model can be used in many areas as it gives us the fasters and accurate way to identify a persons attitudes and behaviors (Pickens, 2005). However, the Big-Five personality model has also been discovered to have effects on social or friendship networking behavior (Wehrli, 2008); in addition that it is also a good predictor for employees job performance (Hurtz Donovan, 2000; Fietze, Holst Tobsch, 2010). Nevertheless, this model can also be applied to almost everyone in this world every individual possess all five personalities of the model to a greater or lesser extent (Soto, Gosling, John, Potter, 2011). Apart from that, the Big-Five model is also applied to the research done by Distel, Trull, Willemsen, Vink, Derom, Iynskey, Martin and Boomsma (2009); studying the five personality traits and nature of personality disorders. Furthermore, in the aspect of employment, studies on the five personalities are also conducted relating to executive mangers job recruitment and fresh graduates (Dykeman Dykeman, 1996). The Big-Five includes Conscientiousness, Agreeableness, Openness to Experience, Extraversion, and Neuroticism. As there are many personality-related-researches also utilized this Big-Five model, this study exploit this advantage and uses this model to give us the faster and accurate way to identify a persons attitudes and behaviors (Kumar, Bakhshi Rani, 2009). Hence, this theory will be applied in this research as it is a widely-used theory in evaluating peoples personality (Brown Taylor, 2011; Wood, Linley, Maltby, Baliousis Joseph, 2008). 2.3 Proposed Theoretical/ Conceptual Framework Figure 2.1: Relationship between the Big Five Personality Traits to Students Performance Big 5 Personality Traits Independent Variables Dependent Variable Conscientiousness H1 H2 Agreeableness H3 Students Performance Openness to Experience H4 H5 Extraversion Neuroticism Sources: adapted from Taher et al., 2011; Anwar, Shahzed Ijaz-ul-Rehman, 2011; Chen, Tsai Chen, 2009 Based on the literature review, a conceptual framework has been developed and shown in Figure 2.1. This research is conducted to test the relationship between the independent variables and dependent variable. Whereby, independent variables comprises of conscientiousness, agreeableness, openness to experience, extraversion and neuroticism, whilst dependent variable is students performance. Previous researches (Nguyen, Allen Fraccastoro, 2005; Chowdhury, 2006) showed that the five factors have produced distinct results. From the proposed conceptual framework, hypotheses will be developed and it is to be proven after completion of a thorough empirical study investigating whether personality traits are related to students performance. 2.4 Hypotheses Development Based on the review of the prior empirical studies discussed at 2.1.6, a summary of the hypotheses development is presented as below. Table 2.1: Development of Hypotheses Personality Traits Hypotheses Conscientiousness H1: There is a positive relationship between conscientiousness and students performance. Agreeableness H2: There is a positive relationship between agreeableness and students performance. Openness to experience H3: There is a positive relationship between openness to experience and students performance. Extraversion H4: There is a negative relationship between extraversion and students performance. Neuroticism H5: There is a negative relationship between neuroticism and students performance. Source: Developed for the research 2.5 Conclusion A review of literature has been carried out in this chapter and it has been discovered that there are different opinions from researchers regarding the relationship between the Big-Five Personality traits with students performance. Besides, an understanding on the Big-Five Personality traits has been done for a clear explanation and how can it be associated with students performance. Then, a conceptual framework has been proposed to show the relationship between each trait with students performance. Finally, hypotheses have been developed based on the literatures reviewed and the discussion for relevant methods to be used in this study will be conducted in the following chapter. CHAPTER 3: METHODOLOGY 3.0 Introduction This chapter will address an overview of the research methodology. At the beginning of this chapter, the research design in term of quantity methodology and deductive research approach will be described. Next, the population, sample and sampling procedures would be explained. After that, data collection methods that have been applied which are primary and secondary data collection are discussed. In addition, variable and measurement were also being presented in this chapter. Lastly, data processing and its analysis would be presented to summarize the findings. 3.1 Research Design The main purpose of this research is to examine the relationship between Big-Five Personality Traits and students performance in UTAR. Primary data collection and survey method were used in this research in which questionnaires will be self-administered because it is affordable and time saving. Based on the purpose of this study, a deductive research approach was adopted. Besides that, a quantitative methodology was employed because it clearly and precisely specifies both variables of the study (Alaxei, 2002). Moreover, this type of research is a descriptive study because it describes and documents on a phenomenon (Johnson, 2001). The research is based on a cross-sectional study due to the time constraint by academic purposes. Hence, investigation was limited to a subset of population only. 3.2 Data Collection Methods 3.2.1 Primary Data Collection For this research, a self-administrated questionnaire is preferred because it provides convenience to both the researchers and respondents. As an effort to establish the validity and reliability of the survey questionnaire, a total of 30 questionnaires were distributed for a pilot test to check the questionnaires understandability (Black, 2008). After that, questionnaires were distributed to 270 respondents whereby they are expected to complete it under researchers supervisory within twenty minutes and returned to ensure no missing questionnaires. 3.2.2 Secondary Data Collection Secondary data collection involves the literatures review on related past studies (Daas Toth, 2012). This method is vital because relying on primary data collection is not adequate to complete this research (Sandall, Schwartz Lacroix, 2004). Besides, review on literatures also allows the researchers a better understanding on the topic and able to prove the hypotheses developed earlier (Bailey, 2006). 3.3 Sampling Design 3.3.1 Target Population Target population is a complete collection group of objects or people that are specifically identified for an investigation (Wang, 2007). Final year accounting undergraduates in UTAR, Kampar Campus were the target respondents for this research as there is no personality-related study addressing the wide aspects of students performance carried out in this university, hence this university is targeted to examine the relationships between the five factor model of personality traits and students performance. Previous personality-related researches only studied the relationships between personality and perceived benefits on e-ticketing behaviour, and also personality and social networking behavior. Undergraduate students tend to have a higher proficiency in English language, thus they would understand this researchs survey better. Moreover, another reason is that labor market is new to fresh accounting graduate as they will be joining the labor force soon and thus it is emerging trend for the employers to seek high performances, vital interpersonal skills and personality development among the undergraduates (Lim, 2011; Sirat, Chan, Shuib, Rahman, Kamil, Singh, 2012). Besides, Lim (2007) found out that the accounting students in Universiti Utara Malaysia (UUM) would have higher unemployment probability. This highlights that there might be a chance of UTAR accounting students facing the same problem since the competition for best and talented accounting graduates is getting more intense especially in large accounting firm (Brundy Norris, 2011). Therefore, it is interested to investigate the connection between personality traits and students performance in which will affects their employability in future. 3.3.2 Sampling Frame and Sampling Location According to Thompson (1999), sampling is necessary as it is too expensive and impractical to study on every single element in the population. However, sampling frame for this research could not be obtained as the students full details cannot be disclosed due to the universitys privacy policy. Final year accounting undergraduates in UTAR, Kampar Campus were the target respondents for this research because it is convenient and easier to be contacted for researchers (Loh, 2011). The popu

Beauty Products

Shilo Kumpf English 101, 12:40-1:40 Final Beauty Products Dry skin is no fun, try this lotion out and your skin will never be dry again. A lot of ads for beauty products will have girls in the Pictures that have flawless faces and their eyes are perfect there skin looks like it has never seen a pimple before. What I see a lot of is â€Å"clinically proven†. â€Å" Smoother firmer skin as well†. These are just a couple of sayings that I see a lot of in these ads. You see it for lotions and foundations as well.Looking at Ads can be deceiving I think. As I flip through my People, Elle, and Lucky magazines I,am noticing certain things that catch my attention. The flashy pictures showing the product on Taylor Swift, Pink, and other celebrities. They use a lot of celebrities in these ads, making people think that it will work cause they see their favorite celebrity is using the product. I see a Origins ad and it says â€Å"clinically proven to heal dry skin†, along wit h â€Å"Keeping your skin hydrated for a full 48hrs†. In this picture it shows a lant of some sort and some water for the hydrating part. Then is goes into a short summary of what the product can do for your skin telling you that your skin could be dry because it’s lacking a molecule that their product carries. Do you think the product really works? Or are they just trying to get you to buy their product? Just because you see the flashy picture and the celebrity you think to yourself, yes it will work.As I look in the magazines I come across more beauty products that have more celebrities telling you that one bottle help it all, moother face, no more lines covers evenly. Again you see that flawless face the perfect eyes and you think that their product works cause if Ellen or Taylor Swift uses it then it works. Covergirl, how many people actually use it? A lot of people probably use it cause again they see the nice flawless face it gives you the perfect eyes you will h ave if you use their eyeliner, foundation and mascara together all together. On their foundation ad it it shows Rihanna looking so good with her face glowing and the tag ine under her says, â€Å"Take off that mask and let your skin breathe with clean makeup! † So of course people see that and think I would love to look like Rihanna’s perfect face.Why do ads make you think that you will look like a celebrity if you wear there makeup? Another Cover girl ad is a Taylor Swift one her light skin looks perfect they have the rite lighting on it the tag line says, â€Å"introducing a breath of fresh air flawless coverage with a light as air feel† They use the word â€Å"NEW† as well to atch the attention of many girls out there. Seeing the word new catches my attention I want to see the new product and use it of course. Also they use the word natural to make people think its good for you. I think in my opinion is they use photoshop to make these celebrities look good and make the people buy it. I could get on my Photoshop and make myself look flawless. Cause we all know that nobody is perfect in this world, just because you use cover girl or have a lot of money to make you look good your still like everybody else. (597ct)

Describe and Evaluate Psychological Research Into Obedience

Obedience results from pressure to comply with authority. Children are taught to obey from an early age by their care givers, in order for them to conform in society. The authoritarian rule continues through their education and working life, and is then passed on to the next generation. This essay will focus on the work of the American psychologist Stanley Milgram. It will also look at other studies into obedience that evolved from Milgram’s experiments from the early 1960s. Stanley Milgram is one of the leading researchers into the psychology of obedience.Rice et al (2008) and was interested why thousands of German soldiers blindly obeyed orders that resulted in the death of millions of Jewish people during World War II. However if a soldier is obeying orders from their superiors, then should responsibility for the consequences be held to those superiors? But evidence suggests that there was a mass willingness of tens of thousands of people to cooperate with the Nazi regime, even to the extent of shopping neighbours to the Gestapo. Rice et al (2008). The Allies saw the Germans as an authoritarian, militaristic and obedient nation.Suggesting an explanation for this extreme behaviour. Adorno et al (1950) claimed that it was the authoritarian personality that was responsible for the persecution of the Jews in Nazi Germany. Milgram was sceptical of this, believing that obedience was owed more to the situation than to the national character of a particular nation. So in the early 1960s Milgram conducted a series of experiments to support his theory. The aim of Milgram’s Study of Obedience (1963) was to investigate how far people would go in obeying an authority figure. He advertised in local newspapers.The ad was for participation in a study of learning at Yale University. Participants would be paid $4. 50 just for turning up. Through the ads, Milgram had signed up 40 males between the ages of 20 to 50 with various occupations, and all came from a ran ge of educational backgrounds. Believing they were participating in the effects of punishment on learning, the participants were brought to a laboratory setting at Yale, where they would be individually tested. Here they met with the experimenter, dressed in a grey laboratory coat, who appeared stern and impassive throughout the experiment (Class Handout 1).The other participant present would be a confederate to the experiment, and through a fixed lottery, would always be given the role of learner. The participant would then see his apparent peer be strapped to a chair and then the experimenter would attach electrodes to him. The participant was given an initial trail shock of 45 volts, then moved behind a partition. The experiment required the participant to ask the confederate questions on word pairs. For each mistake that was made, the participant was to administer an electric shock to the learner, gradually increasing the voltage from 15 volts up to a lethal 450 volts.The only c ontact with the learner was through an intercom. Throughout the test, the participant would be observed by the experimenter. During the experiment the learner would constantly make mistakes. As the voltage would increase with each incorrect answer, at specific levels, the learner would protest about the shocks. Beginning with moans and groans, begging to be released, kicking the wall and at 315 volts there would be no further responses (Class Handout 1. As the shocks, and responses, increased many of the participants became upset.Three of the participants had uncontrollable seizures, one being so severe that the experiment had to be halted Rice et al (2008). Any questions the participants asked the experimenter during the test, whether it be a request to stop the experiment or asking about the welfare of the learner, would result in the experimenter responding with four verbal prods to continue. Only after the fourth prod would the experiment would finish or when the maximum amount of shocks had been delivered. The results showed that 65% of the participants continued to the maximum level.The results of the first experiment are difficult to generalise to the whole population as Milgram only used American males as participants. Therefore, in a series of follow up experiments, Milgram (1974) investigated factors which may vary the level of obedience. Rice et al (2008). Depending on the variations to the original experiments, the results changed considerably – with 92% complete obedience with the two teacher condition. This would be were the participant would be paired with a second confederate also playing the role of teacher.It would be the confederate delivering the shocks while the participant would only read the questions (Class Handout 1). The allocation of responsibility had now shifted to the confederate who was administering the shocks. The other notable change would be the social support condition which showed a significant drop, with only 10% co mplete obedience. Two more confederates would join the participant as teachers, but soon refused to obey. Most subjects stopped very soon after the others (Class Handout 1).This would imply that disobedience, or obedience, is more likely to happen when there is social pressure present. To test the ecological validity of Milgram’s work Bickman (1974) used 3 male experimenters, dressed in one of three ways: a sports coat and tie, a milkman’s uniform or a security guard's uniform. The experimenters randomly gave 153 pedestrians one of three orders. (Class Handout 2). Bickman found that most people obeyed the experimenter dressed as the guard. This might explain how obedience can be related to perceived authority – thus supporting Milgram’s findings.On the other hand the orders, unlike Milgram’s were not so unreasonable – and so in a public setting, it would be down to attitudes and individual differences as to whether people would comply with a ny mundane requests, regardless of what they are wearing. Support is also shown by the results of Hofling et al (1966). In this experiment at a hospital, twenty-two nurses were called by an unknown doctor (a confederate), requesting they administer drugs to a patient. The order from the doctor, if they went through with it, would have the nurses disobey three hospital rules.First of all, they didn’t know the doctor that was calling them. Second, they didn’t have written authorization. And finally, the dose that was instructed to be given was twice as high as the maximum dosage allowed, this was also stated on the medicine bottle. Despite this twenty-one out of twenty-two nurses obeyed the telephoned instructions, before they were stopped and the situation explained to them. Rice et al (2008) Since being in a natural setting, the study was ecologically valid with the results supporting Milgram's theory.However on the other hand there are clear ethical issues with this s tudy in that the nurses were deceived, there was no consent given prior to the experiment and they had no right to withdraw. With Milgram’s original experiment being carried out in the 1960s, it may suggest that his results can no longer be justifiable in today’s modern society. With the ethical guidelines of today, a replication of the study would now seem impossible. Nevertheless, after making variations to some of Milgram’s procedures, Burger (2007) managed to replicate Milgram’s experiment.Going as far as using the same words in the memory test and the experimenter's lab coat. The most critical changes were made to the ethical treatment of the participants. The experiment was stopped at the 150 volt mark, this was also the point of the first vocal feedback from the learner. From looking at Milgram’s data, participants who continued past 150 volts, 79 percent went all the way to 450 volts. Burger (2007). This allowed them to estimate what the pa rticipants would do if they where allowed to continue. Deception was a criticism of the original experiment.To avoid this, participants were told at least three times that they had the right to withdraw and still receive the full payment. The results were similar to that of more than four decades ago. With 70% willing to continue after the 150 volts. With no significant differences between genders and even with the ethical restrictions, this Study supports Milgram’s original results of well over forty years ago. Another criticism of Milgram’s research is that it was only conducted with Americans and so lacks cross-cultural validity.The experiment has now been replicated across the globe, with the majority of studies showing high levels of obedience, with participants continuing to the maximum shock level. Ranging from 90% in Spain, 80% in Italy, Germany and Austria and 50% in the UK. Rice et al (2008). One exception to this would be in Australia, Kilham & Mann (1974) i n one variation of their experiments, their results showed a minor 16% obedience rate of the subjects, in comparison to Milgram’s original 65%.On the other hand, when looking at the methodology on this particular variation, there are a few notable changes. First of all the general population (male and female variations) that Milgram used had now been replaced by all female students. However the biggest difference is the confederate that was used in the Australian sample – they used a fellow female student. This may of impacted on the participants' willingness to cause pain to someone they saw as equal to themselves, thus resulting in the lower percentage of obedience.In general the results from the cultural and geographical variations continue to support Milgram’s findings. Throughout all the criticisms of Milgram’s early work, the general reliability and validity of these experiments from the early 1960s (as already discussed) have been continued through to modern times, across cultural variations and in and out of the laboratory setting. The results, although varying in some degrees (dependent upon the methodology used in the later studies) still show that people will obey authority even when it violates their core values and lead them to harm others.A criticism that persistently follows the Milgram experiment has been the ethical treatment of the participants in the experiment. Milgram's main defence centres on the debrief that all participants received afterwards. They all received a full report of the procedure and findings. They were also sent a questionnaire to complete which showed that a high percentage of participants stated they were happy they took part in the experiment. So although the experiment did breach today’s ethical guidelines, on the other hand Milgram did not breach these guidelines, since they did not exist at the time.

Essay about An Investigation of Postpartum Depression

An Investigation of Postpartum Depression Missing Works Cited The recent Andrea Yates murder trial brought a firestorm of controversy as the issue of postpartum depression (PPD) became a debated topic throughout the country. Did Andrea truly suffer from psychosis as she drowned her five children in the bathtub or was such defense a scheme to avoid the death sentence? Prosecutors suggested the spousal-revenge theory as a motive for the killings. Could she have committed murder to get back at a possessive and domineering husband? (1). The outcome of the trial was by no means exceptional as it was a murder case, which resulted in a life sentence conviction. It did however, create awareness within the medical field and mainstream†¦show more content†¦Depression scores were actually higher at 8 months of pregnancy with 13.5% of the participants assessed as depressed. Such percentage lowered to 9.1% at 8 weeks and 8.1% at 8 months postpartum (4). Postpartum depression is categorized into three forms according to symptoms experienced: 1. Postpartum blues is a common and usually short-lived condition which is characterized by weeping, emotional instability, low-self esteem, anxiety and vulnerability immediately after giving birth (5). 2. Postpartum depression (PPD) is more intense and incapacitating as it can often interrupt with the womans everyday activities. It can be accompanied by feelings of despair, anxiety, fatigue and irritability which linger and reoccur for months if no medical attention is given (5). 3.Women with postpartum psychosis suffer from insomnia, hyperactivity and hallucinations and delusions about death and possibly hurting the child. Psychosis is further accompanied with schizophrenia and has an onset of three months but can appear 18-24 months postpartum(6). Although the three categorizations may be useful for the identification and possible treatment of the illness, there are hormonal, psychological, social and environmental aspects which can also contribute to psychiatric illness. Fluctuations in estrogen and progesterone hormone levels during pregnancy are considered a possible source of depression. Upon 24-48 hours after giving birth and delivering,Show MoreRelatedDifferences Between IPD And Meta-Examination1605 Words   |  7 Pageslarge sample size the model use as well as the capability to directly authenticate the model also it can disclose their analytic advantage. 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